The Bearbrick Keith Haring #6 100% & 400% Set is a tribute to the late artist and his influence on both graffiti subculture and pop art in general. A smiling orange heart in Keith Haring's signature style covers the whole body of each bear both front and back. The heart is anthropomorphized, and it includes wide eyes looking off to the side, pencil eyebrows, a nose, a row of teeth, and a protruding tongue. These heart designs are set against the plain white background of the standard Bearbrick toy. Released in 2020 by MediCom, this 100% + 400% set is made of PVC Plastic and measures 7cm & 28cm tall.
The first BE@RBRICK was birthed by MediCom Toy in Japan in 2001, and no one could have anticipated the subsequent impact it would have on popular culture. The bear-like figure has attracted an impressive array of star-studded collabs, which bridges streetwear, fashion and art in a colourful flurry of desirable collectibles, and it has moved into art galleries as well as the homes of A-list celebrities. BE@RBRICKS are collectable figures comprised of nine parts — a head, torso, hips, arms, hands, and legs with joints that can move, which come in a range of materials and sizes. The figures are sold in series with two drops a year, with the series in turn consisting of four types (basic, standard, artist and secret.) The standard category can be further sub-divided into different recurring themes, and each BE@RBRICK series and theme also has its own level of rarity. Adding to this the fact that the standard figures are sold in blind boxes, collecting a whole set becomes really tricky.